The storied past of Italy’s preeminent high-jeweler, Picchiotti, unfolds nearly half a century ago in Valenza, an ancient Italian village known for jewelry-making, when founder Giuseppe Picchiotti opened the doors of his atelier. From an early age, Picchiotti had a clear vision for creating Fine Jewelry, and today he is known the world over as the premier jeweler of Italy.
A Rich Tradition of Artistic Excellence with a Twist of Modern Style Founded in Valenza, Italy, in 1967, the brand name Picchiotti defines one-of-a-kind Fine Jewelry. Founder Giuseppe Picchiotti, over the course of five decades, has nurtured and fashioned the brand which has earned an international reputation for craftsmanship, quality and artistry. Coming from a long line of distinguished pharmacists, Giuseppe had to break with tradition to follow his dream. Against his family’s wishes, at the age of 13, Giuseppe began working as a goldsmith. He apprenticed in a small workshop in Valenza where world-renowned artists were perfecting their craft. He moved on to study at Valenza’s Istituto Professionale Orafo, obtaining the knowledge and training necessary to start his own atelier. Giuseppe opened his atelier with his sister, Annamaria, who was, and still is, responsible for managing all administrative areas of the business.
This solid partnership allowed Giuseppe to concentrate on his beloved passions: designs and gemstones. Traveling the world in search of stones worthy of his designs has made him a true connoisseur, and even today working with colored stones is his labor of love and guiding passion. Today, this highly successful, world-renowned enterprise is run by Giuseppe and seven family members including his wife, Matilde, his daughter Maria Carola, his two sons, Filippo and Umberto, his sister, Annamaria and niece Francesca. Each family member is responsible for a different aspect of the company and each contributes greatly to its success. Picchiotti comments: “Since the very beginning I always liked the idea that one day I would surround myself with my children and relatives to help me with the business.”
The 2017 Picchiotti Collection
The 2017 Collection is a tribute to Picchiotti’s glorious past 50 years. Comprising a majestic ensemble, the Unique Art Collection includes a splendidly colored necklace and matching earrings featuring a rare selection of heart- and pear-shaped rubies, all of them certified Vivid Red Pigeon’s Blood. This is a unique assembly for those who appreciate the exceptionality of these rare gemstones and the refinement of the design. Inspired by the geometry of Art Déco, the design of this platinum one-of-a-kind ring frames a single cushion diamond in a seamless border of flawlessly recut baguette diamonds. A classic ring, belonging to the Special Gem Collection, set with a 22.03 carat oval sapphire and surrounded by baguette-cut diamonds.
The shank is three-dimensionally set with a diamond micro-pavé on the sides, and baguette diamonds along the center. Earrings aglow in a setting of rare splendor belong to the Essentially Color Collection, featuring mesmerizing Madagascar pear-shaped pink sapphires and cushion blue sapphires. Embellished by diamond motifs, these unique gemstones are for one-of-a-kind earrings.
The 2017 Picchiotti Collection L’Anfiteatro
To celebrate the company’s 50th Anniversary and to mark this momentous milestone, Mr. Picchiotti create a jewel that captured the essence of Picchiotti style and craftsmanship. The Picchiotti 50th Anniversary Ring is reminiscent of an amphitheatre, with three fans of “seats” (baguette diamonds) looking over the “leading actor” (the oval ruby). Weighing over 8 carats, the remarkable ruby is an exceptionally beautiful stone that has been classified as entirely natural, with no heat-treatment or color enhancement, which is very rare for a ruby of this size. “It is the perfect stone, the one I had been searching for to create this special piece that marks this special milestone,” said Mr. Picchiotti, “a piece for the true connoisseur, an heirloom worthy of an exceptional collection.”